Prior to joining Atomico, Bryce founded his own communications agency, Albion Drive, where he worked with entrepreneurs and fast growth companies to build their brands and reputations. The company was acquired by New York ad agency KBS just two years after it was founded, and Bryce remained Managing Partner until October 2016.
An active, long-term supporter of technology start-ups, Bryce has also been embedded in the international startup community for many years as Co-founder of 3Beards – which he helped scale into 51 cities and counting via their popular Friday night tech community meet-up event Silicon Drinkabout – and as a mentor at 500 Startups and Seedcamp.
Bryce also once played a US Marine as an extra on the Stephen Spielberg and Tom Hanks produced WWII mini-series The Pacific. His performance convinced him that a career in Communications was probably a better idea.