Online video content has exploded over the last few years, and consumers have come to expect high-quality video anywhere, and on any device. As we go forward, this presents a huge technical challenge. It’s the web’s next big problem, but it’s also a huge market opportunity: the time spent watching online video is still less than 20% of linear TV programming. As the viewing habits of millennials become the norm, and new technology like VR and 360 degree video comes to fruition, the web will need to adapt.

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