Technology has driven profound change in content creation and media distribution in the last few years. As end-users, the way we consume content has rapidly evolved too. We are no longer restricted to a handful of distribution channels, and data driven publishers serve us with highly relevant stories, videos, podcasts, memes and much more. Today, we expect content we love to be delivered to our timelines, where we can engage with it. If we can’t find what we want, we can curate it ourselves.
London is one of the world’s leading hubs for financial services and has become a major centre for FinTech, with startups moving services like money transfers, wealth management and consumer banking online, reducing bureaucracy and costs.
Online grocery shopping has exploded globally, with particularly rapid adoption in the UK. Although the proportion of British shoppers buying their food online continues to grow - with the market set to double in value by 2020 to £17.2bn - online grocery shopping remains relatively underpenetrated at around 5% of total sales. Technology trends have allowed juggernaut supermarkets to innovate but the value chain itself has remained largely undisrupted. And growing consumer demand for convenient delivery of the highest quality, locally sourced food has remained largely underserved - until now.
Like successful companies, successful ecosystems go through distinct stages. Having conducted one of the most comprehensive studies ever undertaken into European tech, it is clear to us that 2015 has been a breakthrough year in which our major hubs have gone to a new level. View our report in full: The State of European Tech from AtomicoVentures
Mobile phones are central to our lives, but despite all of today's tech advances, until recently little has been done to make the phone experience more intelligent, powerful and useful. For millions of people, it can still be hard work to make sure they have the right information to stay connected to businesses and people who matter to them, while avoiding nuisance calls from spammers who don't. That's why we're delighted today to be investing in Stockholm-based Truecaller in a $60m Series C round, alongside Kleiner Perkins Caufield & Byers and Sequoia Capital. Truecaller aims to help users connect as easily as possible, with more than 85 million people who use the service to search the right contact numbers and identify incoming calls.
The $150B+ global news industry has been undergoing a profound transformation for well over a decade. News is more accessible and more widely consumed than ever before, but the means of delivery and the industry’s economic model are still undergoing significant disruption. If the first wave of change was brought by the explosion of desktop Internet access, the second wave has been fuelled by the spread of smartphones and tablets, enabling entirely new ways to discover and consume news. Against this backdrop of ongoing disruption, there is a huge opportunity for products that are both loved by users and also work economically for news publishers.
We know that great companies can come from anywhere, and we spend a lot of time with entrepreneurs outside Silicon Valley who have the potential to build international, category-winning businesses. So when we first met Berlin-based entrepreneur Christian Reber, we knew that he and his co-founders were creating something special with 6Wunderkinder and their beautiful to-do list product Wunderlist.
There is a lot of debate at the moment about how the digital wallet battle will be won, and who will win it, with many believing that by the end of 2014 we will start to know the most likely winners and losers. Social gifting, and its intersection with social marketing will be a key component of this battle, and Wrapp has so far succeeded in building the leading friend-to-friend marketing platform as well as the leading brand within the category, with the most traction in this space, with roughly ten times the activity of competitors. Crucially Wrapp has shown that it can drive millions of redemptions in offline stores using digital gift cards.
We are pleased to announce that W7 Brazil Capital and Atomico have invested $10m into Bebê Store - the leading online baby and children's goods website in Brazil with over $20m of annualised revenue, and $18m of total capital raised. Bebê Store is an example of the second generation of emerging market ecommerce players. The first generation simply needed more capital than their competitors, as once a business was clearly ahead from a capital standpoint it became difficult for the other players to raise funds. This became a self-fulfilling prophecy where the best-funded got stronger, and the others struggled. However it is now much more capital efficient to start an ecommerce company, with open source back-ends, and high quality 3rd party logistics providers, that the battle has shifted to front-end innovation - i.e. the core strength of the product itself.
Atomico is pleased to announce our $16 million investment in OneTwoTrip. Since OneTwoTrip’s launch in 2011, the company has established itself as the leading online travel agency in Russia, with over $450 million of annualised bookings. OneTwoTrip offers a unique and truly globally competitive service in a way that few companies have been able to achieve. When we first spoke to Peter Kutis, the CEO and Founder of OneTwoTrip, in early 2012, we immediately understood that he was unique in having identified and executed on the real underlying needs of the travel market.