Andy Chen and Robert Chea founded PowerReviews in 2005 to create the operating system for consumer product reviews. Their vision is to make consumer product reviews accessible to retailers and brands of all sizes.

PowerReviews' patent-pending PowerTags(tm) technology captures customer opinions in their own words, making reviews more useful for shoppers, empowering them to make more informed and confident purchase decisions.

The company has entered the consumer shopping portal market with the introduction of 'social shopping' site, Buzzillions.com, leveraging its tag-based technology to introduce social navigation and affinity recommendations into the shopping research process for consumers.